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Google Integrating Reviews From TripAdvisor, Others In Local Business Ratings

December 26, 2017 By CW O'Connell

Spotted today, Google appears to be testing integrating reviews from other sources more prominently in the Knowledge Graph Google Business listings. Several hotel and resort searches uncovered a brand-new feature: showing reviews from portal booking … [Read more...] about Google Integrating Reviews From TripAdvisor, Others In Local Business Ratings

Filed Under: Knowledge Graph, Partnerships

Google Testing New Callouts For Travel In Business Listings

August 20, 2017 By CW O'Connell

Google is testing a new callout added into Business Listings to drive more traffic to their travel guides. Spotted today, Google is automatically adding this under the contact information for this business with a link and small image/graphic about … [Read more...] about Google Testing New Callouts For Travel In Business Listings

Filed Under: Knowledge Graph

Bing Is Testing A Fully Functioning Real Estate Search

August 16, 2017 By CW O'Connell

Spotted by a reader, Bing is testing a new real-estate search tool and embeds MLS and property data directly into the search results. When testing queries around real estate and homes for sale, the callout allows for the searcher to sort by price, … [Read more...] about Bing Is Testing A Fully Functioning Real Estate Search

Filed Under: In-Depth

Google Testing Callout Extensions Location In AdWords

March 5, 2017 By CW O'Connell

I saw a small but interesting test today -- the order of extensions in Google AdWords. Google appears to be testing adding the callout extensions above the ad copy. In Google's documentation as well as the past callouts have always been under the ad … [Read more...] about Google Testing Callout Extensions Location In AdWords

Filed Under: AdWords

Google Testing New Larger Rating Extension

February 3, 2017 By CW O'Connell

Spotted today by reader Jeff Mainwood of 4 Ps Marketing was this new ratings extension. With a much larger layout and more prominent size compared to the normal ratings extension, this is an interesting Google test for PPC managers. It is a little … [Read more...] about Google Testing New Larger Rating Extension

Filed Under: AdWords

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Recent Posts

  • Google Integrating Reviews From TripAdvisor, Others In Local Business Ratings
  • Google Testing New Callouts For Travel In Business Listings
  • Bing Is Testing A Fully Functioning Real Estate Search
  • Google Testing Callout Extensions Location In AdWords
  • Google Testing New Larger Rating Extension

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